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Coach Joe has spent 12 years in competitive powerlifting, first as an athlete and for the past 7 as a coach. He trains and coaches out of Collective Strength NYC in Williamsburg, Brooklyn, working with everyone from complete beginners to elite lifters. His approach is data-driven, science-backed, collaborative and adaptive, and it keeps evolving as new research emerges, without losing the human side of training and competing.

His team has earned 52 USAPL New York State records, a 2023 USAPL Raw Nationals Junior 60kg silver medal, a 2024 USAPL Raw Nationals M1 75kg bronze medal, and a host of state and regional medals. He is in the final stages of securing his NSCA CSCS certification.

Barbell training has been life changing for Joe, and he is dedicated to putting a barbell in the hands of anyone who is interested. He loves coaching general strength and conditioning clients as much as powerlifters.




Don’t see an answer to your question? Still want to know more?

Shoot me an email: cannoli.strength@gmail.com




At Cannoli Strength, your goals are our goals.

  • Training for a competition? Join our team of champs.

  • Picking up a barbell for the first time? You’re in the right place. Get ready to deadlift with perfect form.

  • Just need programming and accountability? Meet weekly and we’ll keep you honest on your homework.

SERVICES WE OFFER

  • Fitness and movement assessments

  • Personal training

  • Individualized programming

  • Injury rehab

  • Powerlifting competition prep

  • Powerlifting game day coaching

  • Training packages

  • No commitment